The line between B2B and B2C marketing has started to blur in recent years. But success comes from recognizing and capitalizing upon the subtle differences between these two audiences. With that in mind, here are four tactics that will serve you well in either sphere [...]
Tap Into Generation Z's Buying Power Are you ready to market your products and services to the next generation? No, we’re not talking about the millennials you’ve heard so much about. This younger generation has a large (and growing) buying power. And if you don’t [...]
Responsive sites used to be a novelty. But now, if you’re not doing mobile well, you’re probably falling behind. People are turning to their phones for entertainment, shopping and more. Not convinced that we’re reaching peak mobile? Consider the numbers: It’s estimated that 70 to [...]
Chicago, IL — Matt Cotten & Associates announced an agreement with BigCommerce, the leading ecommerce platform for small and medium sized businesses (SMBs), to join the BigCommerce Partner Program as a Reseller. Matt Cotten & Associates, a leader in Chicago website design, was selected by [...]
